The results of the study PLANNING TO ACHIEVE COMMUNITY CONSENSUS FOR A LOCAL TOURISM DEVELOPMENT IN A WORLD HERITAGE SITE, A CASE STUDY OF SPRINGBROOK, QUEENSLAND by ARED WOSKANIAN, a Griffith University student, dated NOVEMBER 2015, have been released: see below.
The report needs some comments:
The critical matter
is that Springbrook is World Heritage listed. It is mentioned (WHS),
but this matter seems to slip away as an aside in the recommendations
to become almost irrelevant. WH is so important that it must be
recognised everywhere and be the core reason for doing everything at
Springbrook. Australia has a history of seeing bush as a place to
clean up, to clear, remove, to tame or use as a dump for everything
trash, or anyone murdered. This is perhaps why it is so difficult to
get the WH listing taken seriously. It does not seem to be made clear
that the listing is for diversity, not prettiness for the adulation
and gasps of crowds of tourists. Diversity needs special attention
and care or else it will be diminished. This is the core matter for
Springbrook in its WH recognition.
The 'agreed'
recommendations - 'some degree of community consensus':
Conservation
Programs
This should always
be part of WH areas and adjacent precincts. It should not be a
'special' issue. It is sad that it has to be a 'recommendation' for
tourist development.
Interpretive
Centre
If there is to be
one, this centre needs to be out of the WH area, not because of lack
of infrastructure but because the numbers and the infrastructure that
the visitors could attract would begin destroying the very place that
has to be protected: its diversity. Therefore any centre needs to be
on the tourist route, say, at Nerang, a location on the highway
between Dreamworld, Movieworld , and the Gold Coast beaches. Nerang
is one pathway to Springbrook that could also promote Natural Arch
and offer direct access to this portion of the National Park.# It
seems to be forgotten that Springbrook National Park is very diverse
and fragmented. This is one reason why it needs special care –
indeed, an increase in listed area to protect it. From Nerang, those
committed and interested in the diversity of this WH region can then
make the effort to travel to the WH areas and respect them. It is not
a place for the amusement of crowds. Diversity is critically
sensitive. It needs to be constantly reinforced just what it is and
why. Springbrook is not a place for a centre to attract crowds of
tourists interested in souvenirs, entertainment, coffee and a snack,
and 'interesting' distractions like extreme views, weather and nature.
Open Air Digital
Walk
This gimmick should
be a part of the gadgetry in the interpretive centre – away from
the WH diversity. Technology like this turns anything/everything into
a game; so keep it a good game – in the centre, perhaps complete with forest holograms. Do not turn WH
nature into a gadget game of QR codes. “Hey Mum! It works! Look at
this!” Everything concentrates on the gadget, never the subject.
There is enough 'gadget staring' now without encouraging more.
Springbrook does not need hordes of excited, gadget-loving wanderers.
It seems that it is
difficult for folk today to understand that doing nothing is
sometimes the best outcome. Is the urge to do something a hangover
from our perception of bush as being useless space that needs
development; or is it the desire for constant entertainment that
makes some insist on change, on doing anything different, 'interesting'?
The core question is:
what will this do for the biological diversity of World Heritage Springbrook?
what will this do for the biological diversity of World Heritage Springbrook?
# It is somewhat ironic to note that, on the very day that Ared Woskanian arrived at Springbrook to speak to the group at the hall, a few Asian tourists stopped in the car park to ask where they might find Natural Arch. They had to be redirected off the mountain into Numinbah Valley. An interpretive centre at Springbrook will likewise upset visitors who arrive to see Natural Arch, only to be told that it is not here.
see: http://springbrooklocale.blogspot.com.au/2015/10/why-do-we-care-so-little-for-world_28.html
and
PLANNING TO ACHIEVE
COMMUNITY CONSENSUS FOR A LOCAL TOURISM DEVELOPMENT IN A WORLD
HERITAGE SITE
A CASE STUDY OF
SPRINGBROOK, QUEENSLAND
ARED WOSKANIAN
NOVEMBER 2015
What is this
booklet about?
This booklet
provides a short summary of the results from an Honours research
project conducted by an undergraduate student – Ared Woskanian –
from Griffith University as part of his Bachelor of Urban and
Environmental Planning degree. Paul Burton – Professor of Urban
Management and Planning – supervised the project.
The results from
this research project may be of interest to the Springbrook
community, proponents, local planning practitioners, decision-makers,
the general public or other local stakeholders.
What was the
research about?
In light of the
strong local community opposition towards a Cableway proposal for
tourism development in Springbrook National Park (SNP), the research
project sought to address two research questions:
1) How can planners
try to achieve community consensus when there are conflicting views
about tourism development in a World Heritage Site (WHS)?
2) What is a
plausible set of tourism development options – as indicated by the
community – for Springbrook?
NOTE: This
information booklet focuses mainly on the second of these research
questions, while both are addressed in the full report of the Honours
project, currently under examination at Griffith University.
About Springbrook
National Park (SNP)
SNP is located
in the mountainous Gold Coast hinterland in South-East Queensland,
Australia.
Approximately 2,480 hectares, out of the total 6,500 hectares of SNP, are currently listed as a WHS (UNESCO 2015).
Springbrook hosts a small, semi-rural community with a population of approximately 620 residents (Australian Bureau of Statistics 2011) within the buffer zone of the WHS.
Approximately 2,480 hectares, out of the total 6,500 hectares of SNP, are currently listed as a WHS (UNESCO 2015).
Springbrook hosts a small, semi-rural community with a population of approximately 620 residents (Australian Bureau of Statistics 2011) within the buffer zone of the WHS.
How was the
research conducted?
A list of 20
possible tourism options was developed and then conceptually
evaluated through focus groups with three locally-based, community
NonGovernment Organisations (NGOs). The three NGOs were:
Springbrook
Chamber of Commerce (SCC);
Springbrook Wildlife Appreciation Group (SWAG); and the,
Springbrook Mountain Community Association (SMCA).
Springbrook Wildlife Appreciation Group (SWAG); and the,
Springbrook Mountain Community Association (SMCA).
The SCC, SWAG and
SMCA, represent respectively the business, environment, and general
community sectors of Springbrook.
The initial list of
options was derived from a systematic review of the academic and
policy literature on tourism developments in ecologically sensitive
areas such as WHSs; and, from face-to-face interviews with local
stakeholders.
The feelings and
perceptions of the focus group participants were recorded,
thematically analysed, and explored in the light of:
data collected
from local stakeholder interviews;
and,
data collected from a recent Visitor Exit Survey in Springbrook.
and,
data collected from a recent Visitor Exit Survey in Springbrook.
Results
Some degree of
community consensus, albeit to varying extents, was achieved among
the three focus groups towards three tourism concepts (see below) –
all of which are educational and interpretive based.
1. Conservation
Programs – involves visitors participating in activities such
as land care, weeding, restoration, rubbish clean-ups or wildlife
monitoring.
This concept generated positive comments such as “I think it is wonderful”, “we all agree with this one” and “good idea” in the respective focus groups.
However, there was also a strong view that operators must be well informed about Springbrook and its landscape; and, the program must be well managed.
This concept generated positive comments such as “I think it is wonderful”, “we all agree with this one” and “good idea” in the respective focus groups.
However, there was also a strong view that operators must be well informed about Springbrook and its landscape; and, the program must be well managed.
2. Interpretive
Centre – is a centre which contains interactive and vibrant
information exhibits about the ecosystems, wildlife and history of
Springbrook.
This concept generated positive comments such as “it would be terrific”, “yes, if located in Nerang” and “yes please” in the respective focus groups.
However, there were conflicting views about location. The SMCA and SCC share the view that it must be built in Springbrook – to ensure visitors come to Springbrook. Alternatively, the SWAG believes that Springbrook does not have the infrastructure capacity to support an interpretive centre.
This concept generated positive comments such as “it would be terrific”, “yes, if located in Nerang” and “yes please” in the respective focus groups.
However, there were conflicting views about location. The SMCA and SCC share the view that it must be built in Springbrook – to ensure visitors come to Springbrook. Alternatively, the SWAG believes that Springbrook does not have the infrastructure capacity to support an interpretive centre.
3. Open Air
Digital Walk – is a walking track with sculptures or signage
which link to a Mobile App that contains interactive and educational
content about Springbrook.
This concept generated positive comments such as “I like this idea best”, “absolutely delightful” and “great idea – but only on existing tracks” in the respective focus groups.
There was a strong view held by the SWAG that this must only be done on an existing walking track – as they oppose any additional walking tracks.
This concept generated positive comments such as “I like this idea best”, “absolutely delightful” and “great idea – but only on existing tracks” in the respective focus groups.
There was a strong view held by the SWAG that this must only be done on an existing walking track – as they oppose any additional walking tracks.
How can the
research results be used?
It is hoped that the
findings from this research can provide useful information and
direction to local stakeholders and decision-makers about plausible
tourism development concepts for Springbrook – should they wish to
pursue tourism development in the future.
A possible next step
might be to conduct a wider-ranging public consultation exercise e.g.
a questionnaire, to evaluate these three concepts (and any other
options) among all residents of Springbrook.
References
Australian Bureau of
Statistics 2011, 2011 Census of Population and Housing: Basic
Community Profile: Springbrook (SSC31519), Cat. no. 2001.0, ABS,
Canberra. UNESCO 2015, Gondwana Rainforests of Australia: Maps
(online), Available: <http://whc.unesco.org/en/list/368> (19
May 2015).